Privacy Policy

Last updated: September 6, 2026

ALOR (“ALOR”, “we”, “us” or “our”) operates this website and online store, including all related information, content, features, tools, products and services (collectively, the “Services”).

Our online store is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, disclose, store and otherwise process your personal information when you visit or use our Services, make or attempt to make a purchase, communicate with us, subscribe to our communications or otherwise interact with ALOR.

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

“Personal information” means information that identifies you or can reasonably be linked to you. It does not include information that has been anonymized or de-identified so that it can no longer reasonably identify you.

Depending on how you interact with the Services, we may collect or process:

• Contact information, including your name, email address, telephone number, billing address and shipping address.

• Payment and transaction information, including payment method, payment confirmation, transaction details, orders, refunds and related information. Payment card information is generally processed by Shopify and our authorized payment providers.

• Account information, including login credentials, preferences and account settings.

• Shopping information, including products you view, place in your cart, add to a wishlist, purchase, return, exchange or cancel.

• Communications, including information you provide when contacting customer support, submitting feedback or communicating with us.

• Device information, including browser type, device information, IP address, network information and identifiers.

• Usage information, including how and when you browse, interact with or navigate the Services.

• Marketing information, including your marketing preferences and interactions with our emails, advertisements and promotional communications.

Sources of Personal Information

We may collect personal information:

• Directly from you when you purchase products, create an account, subscribe to communications, contact us or otherwise provide information;

• Automatically when you access or use the Services, including through cookies, pixels and similar technologies;

• From Shopify and other service providers that support our business;

• From payment providers, delivery and fulfilment partners;

• From advertising, analytics and marketing partners; and

• From other third parties where permitted by applicable law.

How We Use Your Personal Information

We may use personal information to:

Provide and Improve the Services

This includes:

• Processing payments;

• Processing and fulfilling orders;

• Arranging shipping and delivery;

• Managing returns, refunds and exchanges;

• Maintaining customer accounts;

• Remembering preferences and cart contents;

• Providing customer support;

• Requesting product reviews or feedback;

• Personalizing your shopping experience; and

• Improving our Website, products and Services.

Marketing and Advertising

Where permitted by applicable law, we may use personal information to:

• Send marketing and promotional communications by email, SMS or other channels;

• Inform you about products, launches, offers and promotions;

• Send abandoned-cart or checkout reminders;

• Personalize advertisements;

• Measure advertising effectiveness; and

• Show advertisements based on interactions with ALOR or other online services.

You may unsubscribe from marketing communications at any time using the unsubscribe mechanism provided in the relevant communication.

Opting out of marketing will not prevent us from sending transactional communications relating to your orders or account.

Security and Fraud Prevention

We may process personal information to:

• Authenticate accounts;

• Protect transactions;

• Detect and prevent fraud;

• Investigate suspicious or unlawful activity;

• Protect our Website, customers and business; and

• Maintain the security and integrity of our Services.

Legal and Regulatory Purposes

We may process personal information where necessary to:

• Comply with applicable laws and regulations;

• Respond to valid legal or governmental requests;

• Maintain accounting and transaction records;

• Resolve disputes;

• Enforce our terms and policies; and

• Establish, exercise or defend legal claims.

Cookies and Similar Technologies

We and our service providers, including Shopify, may use cookies, pixels, tags and similar technologies to operate and improve the Services.

These technologies may be used to:

• Enable essential Website functionality;

• Maintain shopping carts and checkout sessions;

• Remember preferences;

• Perform analytics;

• Understand Website usage;

• Detect fraud;

• Measure advertising performance; and

• Provide personalized advertising where permitted.

Where required by applicable law, non-essential cookies and tracking technologies will be activated only after obtaining the appropriate consent.

You may manage available cookie and privacy preferences through our Website's privacy controls and through your browser settings.

Certain Website functions may not operate correctly if some cookies are disabled.

How We Disclose Personal Information

We may disclose personal information where reasonably necessary to operate our business, including to:

• Shopify, which powers our online store;

• Payment processors;

• Shipping, courier, warehouse and fulfilment providers;

• Technology and hosting providers;

• Analytics providers;

• Customer-service platforms;

• Email and SMS service providers;

• Advertising and marketing platforms;

• Fraud-prevention and cybersecurity providers;

• Professional advisers, including accountants, auditors and legal advisers; and

• Government authorities or other parties where disclosure is required by applicable law.

We may also disclose information in connection with a merger, acquisition, financing, restructuring, sale of assets or other business transaction.

We do not sell personal information for monetary consideration.

Certain disclosures to advertising or technology providers may, however, constitute “sharing,” “sale” or targeted advertising under the definitions used by certain privacy laws. Where those laws apply, we will provide applicable privacy choices.

Relationship With Shopify

Our Services are hosted and supported by Shopify.

Shopify collects and processes certain personal information when you access or use our Services in order to provide its commerce platform and associated functionality.

Information submitted through our Services may therefore be transmitted to and processed by Shopify and service providers in countries other than your country of residence.

We may also use Shopify features that use information from interactions with our store and, where enabled, Shopify's broader services to provide functionality such as fraud prevention, analytics, personalization and advertising.

Certain processing carried out independently by Shopify is governed by Shopify's own privacy policies.

You can learn more through the Shopify Consumer Privacy Policy and Shopify's Privacy Portal.

Health and Sensitive Information

ALOR provides nutritional and wellness products. Purchasing or browsing our products generally does not require you to provide medical records or detailed health information.

Please do not submit sensitive medical or health information through general contact forms, reviews, email or customer-support communications unless it is reasonably necessary for your request.

If ALOR introduces a service that specifically requires sensitive personal or health information, we will provide additional information regarding that processing and obtain consent where required.

Children's Privacy

Our Website and Services are intended for adults and are not directed at children.

Certain ALOR products may be formulated or marketed for use by children. Such products are intended to be purchased, selected and administered by a parent, legal guardian or responsible adult.

We do not knowingly collect personal information directly from children in connection with their use of our Website, nor do we knowingly use children's personal information for targeted advertising.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us so we can investigate and take appropriate action.

Security

We use reasonable administrative, organizational and technical safeguards designed to protect personal information against unauthorized access, loss, misuse, disclosure, alteration or destruction.

However, no electronic transmission, storage system or security measure can guarantee absolute security.

You should avoid sending sensitive or confidential information through unsecured communication channels.

Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to:

• Fulfil orders;

• Maintain accounts;

• Provide customer service;

• Maintain accounting and transaction records;

• Meet legal and regulatory obligations;

• Prevent fraud;

• Resolve disputes; and

• Establish or defend legal claims.

Retention periods may vary depending on the type of information and applicable legal requirements.

When information is no longer reasonably required, we will delete, anonymize or otherwise securely dispose of it where appropriate and subject to applicable law.

Your Privacy Rights

Depending on where you reside and the laws applicable to you, you may have rights regarding your personal information, including the right to:

• Request information about the processing of your personal information;

• Request access to personal information we hold about you;

• Request correction of inaccurate or incomplete information;

• Request deletion of personal information where applicable;

• Request restriction, suspension or cessation of certain processing;

• Request a portable copy of certain personal information;

• Withdraw consent where processing is based on consent;

• Object to certain direct-marketing activities;

• Object to or request review of certain automated processing or profiling where applicable; and

• Lodge a complaint with an applicable data-protection authority.

These rights are not absolute and may be subject to exceptions under applicable law.

We may need to verify your identity before processing certain requests.

We will not discriminate against you for exercising privacy rights available to you under applicable law.

UAE Data Protection

Where applicable, we process personal information in accordance with UAE Federal Decree-Law No. 45 of 2021 Concerning the Protection of Personal Data and its applicable requirements.

This includes applicable requirements concerning lawful processing, transparency, data security, individual rights and transfers of personal information outside the UAE.

Where consent is required for a particular processing activity, you may withdraw that consent subject to applicable legal requirements and any lawful basis permitting continued processing.

International Transfers

Because ALOR uses international technology, commerce, payment, analytics, advertising, fulfilment and other service providers, personal information may be transferred to, stored in or processed in countries outside the country in which you reside.

Where required by applicable law, we will use appropriate legal mechanisms or safeguards for international transfers of personal information.

For transfers subject to UAE data-protection requirements, we will process cross-border transfers in accordance with applicable UAE law.

Where the European Economic Area or United Kingdom data-protection laws apply, appropriate transfer mechanisms may include adequacy decisions, Standard Contractual Clauses or other legally recognized safeguards.

Third-Party Websites and Services

Our Services may contain links to websites, social networks, payment providers or services operated by third parties.

Those third parties operate independently and may have their own privacy and security practices.

We encourage you to review their privacy policies before providing personal information.

ALOR is not responsible for the privacy practices or content of independently operated third-party services.

Complaints

If you have concerns regarding how we process your personal information, please contact us using the details below.

Depending on your location, you may also have the right to submit a complaint to the competent privacy or data-protection authority.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our business, Website, Services, technologies, service providers or applicable legal and regulatory requirements.

When we update this Privacy Policy, we will update the “Last updated” date above and provide additional notice where required by applicable law.

Contact Us

If you have questions regarding this Privacy Policy, our privacy practices, or wish to exercise an applicable privacy right, please contact:

ALOR
18th Floor, Ontario Tower
Business Bay, Dubai
United Arab Emirates

Email: hello@getalor.com