Our Ingredients
Our Ingredients
Every Ingredient Has a Reason to Be There.
We select ingredients for their purpose, quality and relevance to the formula — not simply to make the label longer.
Our Standard
Better Formulas Start With Better Decisions.
Choosing an ingredient is about more than recognizing its name. The form, source, standardization, concentration and compatibility with the finished product all matter.
At ALOR, we look at each of those factors before an ingredient earns its place in a formula.
What We Look For
Ingredient Quality Beyond the Label
Purpose
Every meaningful ingredient should support the intended purpose of the product.
Form
We consider the specific form of vitamins, minerals, amino acids and botanicals rather than treating all forms as equivalent.
Standardization
Where relevant, we favor standardized extracts that provide greater consistency in key naturally occurring compounds.
Compatibility
Ingredients must work within the intended serving size, format and complete formula — not only on paper.
Inside ALOR
Ingredients Selected Around Function
Our formulas combine selected nutrients, botanicals and functional ingredients according to the specific needs of each product.
Nutrients
Vitamins & Minerals
Essential nutrients selected in forms and amounts appropriate to the role they play within each formula.
Botanicals
Standardized Plant Extracts
Selected botanical extracts chosen for their relevance, composition and consistency within targeted formulas.
Functional Actives
Targeted Compounds
Functional ingredients are included when they serve a clear purpose and complement the rest of the formula.
Ingredient Examples
Selected for a Specific Role
Different ALOR formulas use different ingredients depending on the intended product benefit.
Annurca Apple Extract
A specialized apple fruit extract used in selected ALOR hair formulas as part of a targeted approach to hair health.
Saffron Extract
A standardized botanical used in selected sleep formulas to complement ingredients chosen for relaxation and nighttime support.
L-Theanine
An amino acid included in selected formulations where calm, relaxation and evening routine support are part of the product purpose.
Grape Seed Extract
A polyphenol-rich botanical extract included in selected formulas as part of a broader targeted ingredient system.
Tocotrienols & Tocopherols
Members of the vitamin E family selected for use in formulas where antioxidant nutrient support is relevant.
Electrolytes
Essential minerals used in hydration-focused products to help support normal fluid and electrolyte balance.
Ingredient availability and composition vary by product. Always refer to the individual product page and label for the complete formula and serving information.
What We Leave Out
Nothing Extra for the Sake of Looking Impressive.
We believe a strong formula is defined as much by what it leaves out as by what it includes.
We do not add ingredients simply to increase the number of actives displayed on the label.
Our products are developed without artificial colors.
We favor natural flavor systems where flavor is required.
Ingredients are selected according to the purpose and format of each individual product.
Transparency
Know What You’re Taking.
We believe ingredient information should be clear and useful. Every ALOR product page provides the formula, serving information and ingredient details you need to understand what is inside and why it is included.
ALOR
Thoughtful Ingredients. Targeted Formulas.
Explore ALOR formulas created around specific wellness needs with carefully selected ingredients and a clear purpose.
EXPLORE OUR PRODUCTS